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Pearl Jamming
  Eddie Vedder and company's new album "Dark Matter" will be released on Friday, April 19th. The band embarks on a west...
Moms Just Wanna Have Fun
  Sunday, May 12th is when we salute Mom(s). Here's a motherlode of sales-and-listener-friendly Mother's Day promotions....
Reaching Teachers
  During Teacher Appreciation Week (Monday 5/6-Friday 5/10), ask listeners to call/text/post with praise for the educator...
Record Store Day
  Saturday, April 20th is the next installment of a day that's become an institution for audiophiles. Major acts target...

Featured Promotions
April's Shower Of Promotions
  This month offers numerous opportunities to connect with listeners. On Earth Day (Monday, April 22nd), recycle...
April Attitude Imaging
  Don't blame us if you don't like the next song…. - <p> --Your neighbor requested it. <p> --Your boss said it's...
Mom's The Word
  Sunday, May 12th is when radio salutes Moms! We've compiled a motherlode of sales-and-listener-friendly promotions. ...
Memorial Day
  Memorial Day is an opportunity to kick off Summer by remembering those Rockers we've lost in recent years, such as...
Political Ads
  Let's discuss political ads. Especially if you're broadcasting in one of the hotly contested "swing" states, your...
Horse Play
  It's almost time for gamblers to "play the ponies" and fans of horse racing to don elaborate hats and drink mint juleps....
4/20 & Other Half-Baked Ideas
  Saturday, April 20th is the day (4:20p the time) that some stations smoke their competition. Throughout the day, spice...
Draft Picks
  The NFL never takes time off.  Fans enjoy off-the-field action all year, with the annual draft of college players (in...
Cinco de Mayo
  One of the biggest party nights of the year happens Sunday, May 5th. Plan a Cinco De Mayo promotion with a Mexican...

DeCalendar
Sat, Apr 13
DeBirthdays: Max Weinberg (1951); DeHistory: David Bowie Released "Aladdin Sane" (1973)
Ryan Gosling, Chris Stapleton On "SNL" (NBC)
Sun, Apr 14
DeHistory: Judas Priest Releases "British Steel" (1980); DeBirthdays: Ritchie Blackmore (1945)
NAB Show Begins @ Las Vegas (Through 4/17)
"The 100th: Billy Joel @ Madison Square Garden" (CBS)
NASCAR @ Ft Worth (FS1 3:30p ET)
Mon, Apr 15
DeBirthdays: Dave Edmunds (1944), Patrick Carney (1980)
Tax Day
WNBA Draft (ESPN 7:30p ET)
Tue, Apr 16
DeHistory: Queen Performed For The First Time In America @ Denver (1974); DeBirthdays: Gerry Rafferty (1947)
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